Stop being searched.
Start being recommended.
First, measure — for free. Understanding can come later.
GEO (Generative Engine Optimization — LLMO in Japan) is the discipline that gets generative AI to read your business correctly, so it can recommend you. And the ruler that measures it, 0 to 100.
Three layers to becoming a company AI can read.
GPTBot, ClaudeBot, PerplexityBot crawl the site. Getting into AI at all is the starting point.
Hours, menu, location — encoded as JSON-LD and llms.txt, machine-readable. AI can cite them without guessing.
Travelers ask AI in their own language. Prepared in Japanese, English, and Chinese, you become the answer to more of those questions.
In the traveler's own language, you become the answer.
"Readable" and "recommended" are not the same.
We measure the two separately — because a company that conflates them can dress up what it built as a result it earned.
Structured data. Crawler access. Multiple languages. We can build this ourselves — which is why we can promise it.
The result of a live test across 3 engines × 3 languages. Not something you can build — only something that shows up — so we measure it honestly, every month.
We don't hide the score.
The GEO score is one deterministic ruler, 0 to 100. We publish the methodology, the weighting, even our own score. Would you trust a company whose builder hides its own number?
Five inspection stations.
Can AI crawlers get into the site (robots.txt / llms.txt)
Is business info and the menu machine-readable via JSON-LD
Are Japanese, English, and Chinese — and hreflang — correctly set up
Is the content specific and fresh enough that AI wants to cite it
Were you actually named — tested across 3 engines × 3 languages
Detailed scoring criteria and pass/fail examples for each station will be published on a rolling basis.
Common questions on GEO.
What’s the difference between GEO, LLMO, and AIO?
GEO — optimizing so that generative AI (ChatGPT, Gemini, Perplexity) reads you correctly and recommends you. Chidori calls it GEO. Others call it LLMO, AIO, or AI search optimization. Same work, different name.
How much does GEO optimization cost?
Diagnosis is free. Builds start at a flat $650. Ongoing work runs from $13 a month. Or run the monitoring yourself for $32 a month + tax. Take only what you need.
Does it work outside restaurants?
Techniques honed on the restaurant floor translate to any industry. Structured data, llms.txt, AI crawler support, multilingual setups — these work the same everywhere.